Gothenburg Book Fair 2025

Göteborg Book Fair (also Goteborg Bookfair Bokmassan or only Bokmassan) is among Scandinavia’s most significant cultural events. It is a literature and cultural emblem focusing on the impact books, literacy, and reading have on a country’s economic and cultural prosperity. The anticipated 2025 event is planned from 25 to 28 September 2025, when the Swedish Exhibition and Congress Centre will transform into a magical book hub attracting thousands of professionals and book lovers.

Göteborg Book Fair 2025 will be reigned by the main topic In the Mood for Love, and tracing the theme of love and lust back in time in the areas of literature, culture, and art. The entire publishing industry, as well as authors, executives, politicians, journalists, readers and everyone fond of books and reading, will be given the opportunity to interact with people with similar interests, get motivated and gain valuable experiences.

Bokmassan 2025 will provide a unique literary and cultural adventure. More than 770 exhibitors representing over 25 countries globally will attract the audience’s attention to their products. The side program of the event will be highlighted by multiple writing workshops, competitions, and interactive games. Both B2B and informal meetings between authors and publishers will be encouraged, as well as expert-led training sessions aimed at expanding people’s knowledge and vision about books.

Gothenburg Book Fair 2025 is a worth-visiting book event. If you plan a business trip to Sweden, the ExpoBeds team can assist you in finding comfortable hotels that meet your expectations. Contact us by phone or email and provide more details regarding your travel, and we will send you a personalised offer on hotels near the Swedish Exhibition and Congress Centre.